Video Marketing: A Great Way to Showcase Your Business

In today’s Web 2.0 marketplace small business owners are learning to take advantage of every new technology tool they can find to grow their business. One of the least understood tools is Video Marketing. In this week’s episode of our BlogTalkRadio program ‘Strategic Growth Concepts for Small Business’, our panel of experts explains how you can utilize Video marketing to grow your business, and how you can achieve this extremely cost-effectively. If you’re seeking new ways to market your business in the Web 2.0 environment, this is the show for you. Our panel of experts includes: Tim Tevlin, President of Local Business Videos Online; Greg George, Founder of iVideo Makers; and Bob Sullivan, Development Director of Think Creative Media Works.

Click HERE to listen to the complete broadcast!

Public Relations: How to Use it to Grow Your Business

Had an enlightening broadcast today on our BlogTalkRadio show, ‘Strategic Growth Concepts for Small Business’. Today’s topic was ‘Public Relations: How to Use it to Grow Your Business’. Our expert panel consisted of: Gail Kent, Managing Director of The Buzz Factory; Jennifer Fortney, President at Cascade Communications and Publisher of SmallBizPRMadeEasy.com; and Melissa Cassera, President at Cassera Communications. Each of our panelists provided a wealth of valuable information on how to utilize public relations to your firm’s best advantage; each has also made available several special offers for our listeners. Download the podcast at http://blogtalkradio.com/strategicgrowthconcepts - and don’t forget to check the special offers while you’re there!

'Social Media' the Topic of Today's BlogTalkRadio Broadcast

Had an excellent panel today on the ‘Strategic Growth Concepts for Small Business’ BlogTalkRadio show. Topic was “Social Media: How to use it to grow your business”. Panel consisted of: Kevin Green, Director of Social Media Marketing at Digital Influence Group; Derek Mehraban, CEO at Ingenex Digital Media, blogger at The Digital Bus, and instructor at Michigan State University; and LJ Jones, Social Media Strategist at Studeo, and featured blogger on Social Media Today.
Conversation dealt with how best for a small business to maximize social media opportunities, including: the development of an appropriate strategy, selecting the right social media vehicles, designating the right person or people to lead your firm’s social media initiatives, and insuring that your firm is providing valuable content which will drive interaction.
The hour-long broadcast provided a broad array of “hints & tips” to maximize your firm’s social media experience. If you’d like to check it out, the podcast can be downloaded from: http://www.blogtalkradio.com/strategicgrowthconcepts or a link can be found on the ‘Media’ page of this blog.
Our next topic, scheduled for March 24th at 2:30 p.m. EDT, is ‘The Legal Aspects of Starting a Business: How to Prevent Pain and Expenses in the Future’. Please join us to insure that you - and your firm - are properly protected!

Using Web 2.0 Technology to Teach About Web 2.0 Technology

A recent survey by Local Mobile Search, in conjunction with AllBusiness.com (as reported by Opus Research, Inc.) indicates that 59% of businesses surveyed say they do not participate in online marketing of their businesses. The survey further reported that the reasons most cited were high cost, lack of time and not knowing where to begin.

Strategic Growth Concepts is striving to change those results because we believe that with the largest percentage of businesses today having less than 5 employees and little, if any, startup capital, it is imperative that small business owners are made aware of the wide array of Web 2.0 technology tools and resources available to aid them in growing their businesses with little investment other than their time and effort. This technology can teach them how to maximize their business' resources (both human and financial) and provide them with the tools to do so.

As part of Strategic's effort to educate small business about the technology by utilizing the technology, our firm has scheduled several upcoming broadcasts on our BlogTalkRadio show, 'Strategic Growth Concepts for Small Business'. These broadcasts will focus on topics of interest to small business, and will feature experts in each topic area. The following is a schedule of the broadcast topics currently scheduled:

Franchising – What is it, and is it right for you?

March 10, 2009 at 2:30 p.m. EST

Featuring experts: Paul Segreto, CEO of franchisEssentials and 21st Century Franchise Coach

Jackie Adams, President of JA Adams & Associates, dba FranChoice

Dave Keegan, Franchise Operations Specialist Associate, Strategic Growth Concepts

The Basics of Social Media – How to Use it to Grow Your Business

March 17, 2009 at 2:30 p.m. EST

Featuring experts: currently being finalized

The Legal Aspects of Starting a Business – How to Save Pain & Expense in the Future

March 24, 2009 at 2:30 p.m. EST

Featuring experts: James Voigt, Attorney at Lavelle Law

Irv Williamson, CEO at Growth Guidance, Inc.

Rebecca Turner, Attorney at Maddin Hauser